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Versatile Digital Menu Boards Give C-Stores Great Display Options


Cheryl K on August 23, 2017


With digital menu board displays expanding to both indoor and drive-thru applications, convenience stores now have great flexibility to promote their expanding food service options in their C-stores. The ability to schedule a changing menu display that features breakfast, lunch and food-to-go dinner meals throughout the day is a solution sure to make store managers smile.

This is why:
1.   FlexiblityKent Kwik Digital menu board

Howard Digital Menu Boards offers single store operators indoor digital package solutions of one or two digital screens, while large chain c-stores that need multiple screens installed nationwide can count on The Howard Company to fulfill their needs. With content creation software included in each package, The Howard Digital Solution solves the requirement to daypart menu display choices ranging from breakfast items in the morning to grab ‘n go dinner selections. Maybe you want to promote your lottery sales, or you have a special beer promotion for the holidays - digital menu boards make LTOs easy without the printing costs associated with short-term use. The digital programing resides in the player with content creation accessible via the cloud network.

2.   Inside or outside

Additionally, with drive-thru lane ordering becoming a profitable growth segment for convenience store business, drive-thru digital menu boards offer the chance to expand foodservice and snack counter items to guests who are in a hurry.  The Howard “All-in-One” canopy, order confirmation and menu board one piece system solves space constraints; updating content is easy using the same software as the indoor digital menu system.

3.   Look for an alpha and omega source Drive Thru Digital Menu Board

Howard Company Digital Menu Board Solutions helps you plan your digital installation from site planning to full installation. The software program and training is included; our design department can help you with content creation. Technical support and after-the-sale services plus product warranty makes the transition from static menu boards to digital screens easy enough for any operator.    

4.   Look for product quality with a warranty to back it up

Our inside and exterior menu boards are built to withstand hurricane winds up to 120 mph. The last thing your brand can't afford is a broken menu board. Our menu board brand has been around for 30+ years and with our warranty, we also put our money where our mouth is.


If you have plans to be in Chicago October 17-20 for the NACS show, include a stop at booth #3163 - the Howard Company team will be happy to show you the latest in digital displays and how the system can work for you. “Digital menu systems are the best way to advertise and promote your new foodservice sections of your store,” advises Doug Watson, Howard Company president and CEO. “Our digital menu board solutions for indoor and drive-thru applications give you additional tools to increase your net sales.”


Digital Promo Screen

About Cheryl K

Cheryl K has been part of the point of sale and menu board industry in many capacities for the past 25 years. Since 2007 she has worked with The Howard Company's ecommerce websites developing webstores and content, and administering the CMS platform. Along with this responsibility she has worked in Customer Service, Graphic Design, and most recently helped in the redesign of the Howard's corporate webpages. She enjoys the challenges of serving Howard Company business partners and looks for opportunities to make purchasing solutions less complicated to the everyday consumer.

We have a solution for you

The Howard Company is your best resource as you seek out products for your restaurant or retail store. We work with virtually all materials and we are as comfortable indoors as outdoors. Our focus on quality and service sets us apart in our various marketplaces. We want to be your first call when you need advice on your menu systems, Point of Purchase needs, or in-store marketing and merchandising. Our high quality solutions help you focus on building your brand, serving your guests, and selling more product!

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The Howard Company

1375 N Barker Road
Brookfield, WI 53045

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