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The Branding Signage and Technology Podcast

The Branding Signage and Technology Podcast

BusinessTechnology11 episodes
Welcome to The Branding Signage and Technology podcast presented by The Howard Company! Each episode is unscripted and features new guests talking about best practices, trends, and questions surrounding branding signage and technology.
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More Than Gas: Building A Memorable Convenience Store Brand/NACS 2025 Preview

More Than Gas: Building A Memorable Convenience Store Brand/NACS 2025 Preview

22 min 51 sec
On this episode of The Branding Signage and Technology podcast, we discuss NACS 2025 and how to strategically invite customers from the pump into your store using branding signage and technology.
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Menu Design Tips For Easy Ordering

Menu Design Tips For Easy Ordering

30 min 1 sec
Making it easy for customers to order isn't just good service, it's smart business. On this episode of The Branding Signage and Technology podcast, we share practical menu design tips that highlight the items you want to sell, speed up decision-making, and keep customers coming back. You will learn how the slightest design changes can make a big impact on sales and the customer experience.
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Kiosk and Voice AI: A Growth Strategy, Not Just A Staffing Solution

Kiosk and Voice AI: A Growth Strategy, Not Just A Staffing Solution

15 min 35 sec
Kiosks and voice AI are designed to help your business grow, not just assist with labor shortages. On this episode of The Branding Signage and Technology podcast, we discuss how kiosks and voice AI drive sales, even with a full staff.
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How Food Photography Transforms Menu Boards

How Food Photography Transforms Menu Boards

33 min 29 sec
Our designers discuss the importance of high-quality food images on menu boards.
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The Winner Of Our 2025 National Drive-Thru Day Contest Is...

The Winner Of Our 2025 National Drive-Thru Day Contest Is...

13 min 20 sec
The winner of our first National Drive-Thru Day contest is... announced in our newest episode of The Branding Signage and Technology podcast!
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