The Howard Company’s December 11th live event, titled “Menu Board Design - The Art of Attraction,” was a resounding success! Attendees from across industries joined us virtually to explore actionable insights on creating impactful menu boards. If you missed it, don’t worry — we’ve got you covered with the event recording above.
Our expert panelists, Erik Carranza (Digital Solutions Specialist), Kelsey Nornberg (Digital Designer and Video/Animation Specialist), and Jared Dempsey (Creative Layout Designer), shared their expertise and actionable tips to elevate menu board design as we head into the New Year. Here are some key takeaways:
Strategizing What Matters Most: The panel discussed how to prioritize content for menu boards, focusing on what captures customers’ attention and drives sales. From must-have information to strategic product placement, attendees gained a clear framework for content hierarchy.
Branding Best Practices: Creating a cohesive look and feel is critical for brand identity. The event covered tips on using colors, fonts, and layouts that attract customers and reflect a brand’s unique personality.
Interactive Menu Analytics Heatmap LIVE: One of the most engaging parts of the event was the live demonstration of the menu analytics heatmap. Our designers showcased examples of effective menus and explained how customers interact with them. This interactive segment left attendees with practical ideas they could implement immediately.
Q&A Session: Attendees took full advantage of the opportunity to ask questions. Our experts provided tailored advice to address diverse challenges, from design-specific queries to broader strategy discussions.
What’s Next?
As we move into 2025, it’s the perfect time to revisit your menu boards and make them work harder for your business. Whether you want to revamp your designs or start fresh, the insights shared during this event are invaluable.
Don’t forget to watch the recording and share your favorite moments with your team. If you have additional questions or want personalized guidance, feel free to reach out to The Howard Company.