Investing in Digital Signage is a big decision.

Here are some common concerns we hear from marketing directors and restaurant chains.

1. How do I convince the franchisees that this is a good investment?
2. How do digital menu boards help with brand consistency across the system?
3. Am I the gatekeeper of the content?
   • How do I keep up with it?
   • How do I train my team?
4. Will the franchisees oversee their own content?
   • How do I make sure they are following our guidelines?
   • How do I get them trained?
5. Explain the technology to me so I can be conversant and confident.
6. What can I share with the IT team to make a smooth transition?
7. How will these menu boards tie in with the paid media we are planning?
8. How many more vendors will I have to manage by adding digital menu boards?

Download our e-guide, "Marketer's Guide to Digital Menu Boards," to learn all you need to know to persuade your team that digital menu boards are the way to create a big splash with your brand.