Howard Company News

Nov 15, 2018 4:20:16 AM | by Admin

NACS Press Release

Howard Company

For Immediate Release:

The Howard Company Exhibits Versatile Digital Menu Boards at 2015 NACS Show

Brookfield, Wisc (September 29, 2015) – With a focus on demonstrating the versatility of today’s digital menu board displays, The Howard Company is showcasing their Howard Digital Solution at the 2015 NACS Show being held in Las Vegas October 11-14. The booth will feature several digital menu boards exhibiting the flexibility of their system in meeting convenience store requirements for easy-to-change dayparting options.

The Howard Digital Solution offers c-store operators several package options ranging from one or two digital screens to large chains that need multiple screens installed nationwide. Content creation software is included with each package. The Howard Digital Solution solves the requirement of dayparting menu display choices ranging from breakfast items in the morning to grab ‘n go dinner selections: menu changes are scheduled to rotate as needed throughout the day using the included software.  Software resides on your office computer with WAN (wide area network) hosting available so operators can change multiple store displays from one location.

As c-stores seek to expand profit points in their operations and look at adding foodservice equipment to complement their business, including a digital menu board system should be a consideration as important as what food items to offer. “Digital menu systems are the best way to advertise and promote your new foodservice sections of your store,” says Doug Watson, Howard Company president and CEO. “Our digital software makes menu dayparting a breeze, and adding visual cross-promotion of other store products will boost sales in all departments.”   

Howard will have available additional menu board technology products including drive-thru headsets, order confirmation systems, and timer and statistics systems.

Please visit The Howard Company booth #7363 in the Las Vegas Convention Center at NACS in October; Doug Watson and Juan Reyes, Digital Systems Specialist, will be happy to show you the latest in digital displays and how it can work for you.

About The Howard Company, Inc.

Founded in 1950, The Howard Company, Inc. and its brands specialize in the design and manufacture of Point-of-Purchase displays, menu boards and graphics for the foodservice industry. The employee-owned company also serves domestic and international markets in foodservice, beverage, and financial trades and targeted retail industries such as hardware, automotive and home center displays.

Linda Marzocco
1375 North Barker Road
Brookfield, WI 53045
Office: 262‐317‐7764

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