Background

Landmark Credit Union has been providing a wide range of financial services, resources, and exceptional member experiences since its founding. With numerous branches across Wisconsin, Landmark Credit Union is committed to supporting its members with personalized banking solutions.

Landmark offers a variety of products, including checking and savings accounts, loans, credit cards, and investment options, designed to meet the diverse needs of its members. The credit union also emphasizes financial education, providing tools and resources to help members make informed financial decisions.

For over a decade, Landmark Credit Union has collaborated with leading technology partners to enhance its digital services and improve member experiences. As Landmark continues to expand its offerings, it remains dedicated to building strong relationships with both members and partners, ensuring a secure and supportive banking environment.

Implementation

The project involved setting up custom Peerless mounts for the LG LCSB 2.5mm display system. This included 33 of the LSCB025-RK model, known for their slim design and clear LED technology with a 2.50mm pixel pitch. Each display is bright at 800 nits (measuring 600x337.5x34mm), making them perfect for clear visuals in different settings. Choosing and installing these mounts carefully ensured the displays were well-supported and aligned.

Through these enhancements, The Howard Company is helping Landmark Credit Union create a modern, efficient, and engaging banking experience for all its members.

Installations

The installation process started with delivering the product on-site and planning its placement by finding the center of the curved wall. The team drilled temporary hangers to hold the mount securely while ensuring it was even and centered before removing the hangers. They then added backing plates to support the cabinets, making sure they were aligned correctly. The cabinets were screwed into the backing plates for stability, and the necessary power and network connections were daisy-chained. Finally, the LED panels were installed onto the cabinets, and the display solution was connected to the system controller, preparing for the next steps in setup.

During the content setup phase, the team powered on the system controller and the display to initiate the configuration. They verified that all 33 LED panels were functioning properly and synced together to operate as a single display. The display resolution was adjusted to match the specifications of the installed panels, and thorough testing of the content was conducted to ensure that all panels worked seamlessly in perfect synchronization. Overall, the installation process was straightforward, with minimal challenges, allowing the team to successfully complete the project over the course of a couple of days.


Results

The Howard Company introduced digital signage to Landmark Credit Union to transform the way the organization communicates with its members. This innovative solution brings several key benefits:

Dynamic Messaging: With digital signage, Landmark can keep customers informed about services, promotions, and important updates in real time. This immediacy ensures that members always have access to the latest information, enhancing their overall banking experience.

Enhanced Engagement: Eye-catching visuals and interactive displays capture customer attention like never before. The engaging content not only draws members in but also encourages them to explore various services, creating a more inviting and informative environment.

Cost-Effective Updates: Gone are the days of incurring costs for static signage reprints. Digital signage allows Landmark to update messages instantly, ensuring that promotions and announcements are always current without the expense of traditional methods.

Streamlined Operations: Digital signage helps direct traffic within the branches, highlighting key services and improving overall efficiency. By guiding customers to specific areas and providing relevant information, the credit union can enhance member satisfaction and optimize branch operations.

We are honored to collaborate with Landmark Credit Union. Through this collaboration, The Howard Company has been able to create digital signage for a banking environment and deliver customized solutions to meet their requirements. Whether for indoor or outdoor applications, The Howard Company is dedicated to linking our clients with their clientele.

Request a download of The Howard Company's 7 Key Elements of Digital Signage at (https://www.howardcompany.com/7-key-elements-of-digital-signage).

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