The Howard Company's Blog

Experts from The Howard Company came together on the 'Drive-Thru Refresh' webinar to discuss some of the best practices businesses can follow when looking to enhance their drive-thru system! With more customers using the drive-thru lane, it is more important than ever to create strong guest experiences. View the webinar below and let us know if you have any questions and/or thoughts of your own!

We recently hosted a webcast during which we spoke with industry leaders about their operations during the COVID-19 pandemic. Dana Abood from Rego Restaurant Group (Quiznos), Sean Sylvester from Black Gold Group (multiple concepts) and Scott Redler from Freddy's Frozen Custard & Steakburgers. Interestingly, their ideas are absolutely applicable for any business climate.

The webcast was moderated by Tim Hagen from Progress Coaching, and hosted by Gary Kurtz, our Vice President of Sales and Marketing. 

If you are a typical quick-service restaurant operation, you have been in business for a few years, and have had a good run because of smart marketing and a great product. Maybe you bought an existing property and have nursed it from a "just getting by" business to one with a decent financial return.

As consumers, we see digital menu displays everywhere. It is all restaurant chains talk about – getting their franchisees into the digital menu board game. Local restaurants are dipping their toes into digital displays too. Menu board companies all seem to have their version of digital boards in their product lines. But once a user has installed their board, what happens then? Let's examine the four "T"s you should think about once you have invested in updating your restaurant with your new digital menu board.

You have decided to invest in installing drive-thru systems for your restaurants. Great! Having a drive-thru has many benefits.