Adapting to customer behaviors and changes in the industry can be tough, and can leave business owners wondering what to do next. Jean Jones, Marketing Director at The Howard Company, is here to introduce The Howard Company's '35 Things You Can Do Now' guide! Check it out!
Jean Jones
Jean Jones started in restaurant marketing in 1996 when she and her husband operated two fine dining restaurants in Wisconsin. After a detour into marketing for a real estate development firm, she returns to the restaurant industry with The Howard Company.
Recent Posts
The New Normal is More Than Butts in Seats Webinar
September 10, 2020 / by Jean Jones posted in Grant Gustke, Expert Insights, Rod Humphrey, Interior Design, Webinar
Consumer behaviors are always changing, which means the experiences businesses provide to their guests are also changing. Experts from The Howard Company (Grant Gustke and Rod Humphrey) and SYNERGY Restaurant Consultants (Anne Haerle and Danny Bendas) joined Tim Hagen for a webinar titled 'Designing for the Future: How to Maximize Revenue Opportunities Site-Wide.' View the full webinar here:
Drive-Thru Refresh Webinar
June 24, 2020 / by Jean Jones posted in Drive-Thru, Menu Boards, Rod Clouser, Grant Gustke, Gary Kurtz, Drive-Thru Accessories, Curbside Pickup, Expert Insights, Jean Jones
Experts from The Howard Company came together on the 'Drive-Thru Refresh' webinar to discuss some of the best practices businesses can follow when looking to enhance their drive-thru system! With more customers using the drive-thru lane, it is more important than ever to create strong guest experiences. View the webinar below and let us know if you have any questions and/or thoughts of your own!
Webcast: Emerging Stronger
May 7, 2020 / by Jean Jones posted in Drive-Thru, Restaurants, Gary Kurtz, Curbside Pickup, Expert Insights
We recently hosted a webcast during which we spoke with industry leaders about their operations during the COVID-19 pandemic. Dana Abood from Rego Restaurant Group (Quiznos), Sean Sylvester from Black Gold Group (multiple concepts) and Scott Redler from Freddy's Frozen Custard & Steakburgers. Interestingly, their ideas are absolutely applicable for any business climate.
The webcast was moderated by Tim Hagen from Progress Coaching, and hosted by Gary Kurtz, our Vice President of Sales and Marketing.
You May Not Need Us Now: Researching Menu Board Companies
January 7, 2020 / by Jean Jones posted in Menu Boards
If you are a typical quick-service restaurant operation, you have been in business for a few years, and have had a good run because of smart marketing and a great product. Maybe you bought an existing property and have nursed it from a "just getting by" business to one with a decent financial return.
