Howard Company Blog

Grant Gustke: Static to Digital on the Drive-Thru Flex Menu Board

April 29, 2021 / by Grant Gustke posted in Digital, Drive-Thru, Menu Boards, Hybrid, Static, Grant Gustke, Installation, Jean Jones

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The Howard Company has many innovative solutions and a customer favorite is our outdoor digital menu board. It is named the ‘Flex,’ as it allows businesses to be flexible with their content in the drive-thru. While onsite, printed graphics and digital menu boards can easily be switched out in a short amount of time. The best part is that the drive-thru can remain open during installation!

In January of 2021, a few team members from The Howard Company (Grant Gustke: Regional Vice President, Jean Jones: Marketing Director, and Rob Vaccarella: Installation and Product Support Specialist) visited The Human Bean in Woodland Park, Colorado, to make this change on one of our three-door Drive-Thru Flex Digital Menu Boards. Watch the time-lapse of the transition below:

 

Time Lapse (The Human Bean)

 

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The New Normal is More Than Butts in Seats Webinar

September 10, 2020 / by Jean Jones posted in Grant Gustke, Expert Insights, Rod Humphrey, Interior Design, Webinar

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Consumer behaviors are always changing, which means the experiences businesses provide to their guests are also changing. Experts from The Howard Company (Grant Gustke and Rod Humphrey) and SYNERGY Restaurant Consultants (Anne Haerle and Danny Bendas) joined Tim Hagen for a webinar titled 'Designing for the Future: How to Maximize Revenue Opportunities Site-Wide.' View the full webinar here:

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Drive-Thru Refresh Webinar

June 24, 2020 / by Jean Jones posted in Drive-Thru, Menu Boards, Rod Clouser, Grant Gustke, Gary Kurtz, Drive-Thru Accessories, Curbside Pickup, Expert Insights, Jean Jones

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Experts from The Howard Company came together on the 'Drive-Thru Refresh' webinar to discuss some of the best practices businesses can follow when looking to enhance their drive-thru system! With more customers using the drive-thru lane, it is more important than ever to create strong guest experiences. View the webinar below and let us know if you have any questions and/or thoughts of your own!

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Grant Gustke: Digital Content Creation

April 22, 2020 / by Grant Gustke posted in Digital, Indoor Menu Boards, Menu Boards, Grant Gustke

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Grant Gustke, Regional Vice President, reviews the best practices when it comes to digital content creation and distribution channels.

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Grant Gustke: Drive-Thru Placement and Stacking

February 18, 2020 / by Grant Gustke posted in Drive-Thru, Menu Boards, Grant Gustke

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Grant Gustke, Regional Vice President, talks about drive-thru placement and explains the concept of stacking. Getting as many cars through the line quickly is essential to success, so proper design is critical.

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