Jim Reeder, National Sales Manager, explains the importance of using commercial-grade digital displays over residential televisions for your business.
Jim Reeder: Commercial-Grade Displays
April 22, 2020 / by Jim Reeder posted in Digital, Indoor Menu Boards, Menu Boards, Jim Reeder
Grant Gustke: Digital Content Creation
April 22, 2020 / by Grant Gustke posted in Digital, Indoor Menu Boards, Menu Boards, Grant Gustke
Grant Gustke, Regional Vice President, reviews the best practices when it comes to digital content creation and distribution channels.
A Case for Digital Signage
June 12, 2019 / by Charles Liedtke posted in Digital, Indoor Menu Boards, Restaurants
Something that we see all too often at The Howard Company is restaurants using digital signage to display static images. Imagine going out to eat and the digital menu board displays the exact same products, prices, and images day after day and week after week, without moving or changing. This, to put it bluntly, is a tremendous waste.
Updating your Menu Board: Is It Time to Redesign?
September 17, 2015 / by Cheryl K posted in Indoor Menu Boards
When is it time to re-evaluate the appearance of your menu board? Does it have to be almost falling off the wall before you realize you need to do something?
One of our pet peeves is to walk into a quick-service restaurant (QSR) and see a menu board with half the backlighting burned out, tape holding panels together, dry marker crossing off items no longer served, faded and yellow graphics! Consider this: your guests look at the mish-mash that is your menu board system and wonder if you are also as careless about how your food is cooked and served!
How to Order A Menu Board Step 4
August 17, 2015 / by Cheryl K posted in Indoor Menu Boards