The Howard Company's Blog

In the fast-paced restaurant industry, adapting to new technologies isn't just about staying ahead—it's about survival. One such advancement is the digital menu board. On the surface, these screens might seem like a simple upgrade from traditional printed menus. But, as any seasoned restaurant owner will tell you, deploying digital menu boards without a strategic plan can lead to some pitfalls before profits are realized.

Is your brand ready to add a drive-thru to your locations(s)? There are numerous solutions and accessories to consider, but getting started with drive-thru essentials is also a great option!

The top three components of any drive-thru are highlighted in the video below.

When it comes to deciding between static menu boards and digital menu boards, there are many factors to take into account. Static and digital signage both offer unique strengths that may fit one business over another.