Howard Company Blog

Matthew Johnson: Reaching More Customers with Drive-Thru and Pickup

April 19, 2021 / by Matthew Johnson posted in Drive-Thru, Matthew Johnson, Drive-Thru Accessories, Curbside Pickup, Expert Insights

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Wondering how to promote your brand's drive-thru and curbside pickup services? Along with digital communication channels such as social media accounts and loyalty apps, there are many other solutions to consider. When customized to your business, they are designed to increase guest traffic.

In the video below, Matthew Johnson, Inside Sales Manager: North America West, talks about a variety of different branding opportunities to drive more sales to the drive-thru and curbside pickup.

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Rod Clouser: Better Utilizing Outdoor Space with Exterior Signs

January 28, 2021 / by Rod Clouser posted in Drive-Thru, Menu Boards, Rod Clouser, Drive-Thru Accessories, Curbside Pickup, Expert Insights

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Along with drive-thru systems and curbside pickup solutions, a business's outdoor space has many different branding opportunities. From the moment a guest notices your location(s) driving down the street, to their entrance into the parking lot, until the time they leave, there are multiple ways to communicate with your customers through signage.

Rod Clouser, National Sales Manager at The Howard Company, shares his expert advice on how to better utilize outdoor space with exterior signs. Check it out!

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Laura Paff: Adding a Drive-Thru with a Small Budget

January 26, 2021 / by Laura Paff posted in Drive-Thru, Menu Boards, Laura Paff, Drive-Thru Accessories, Expert Insights

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Are you hoping to add a drive-thru but all the research you are doing leads you to believe everything is too expensive? That is not necessarily the case. In the video below, Laura Paff, Inside Sales Manager: North America East at The Howard Company, explains how businesses can work towards their dream drive-thru despite starting off with a small budget.

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Jim Reeder: Drive-Thru Refresh

January 15, 2021 / by Jim Reeder posted in Drive-Thru, Menu Boards, Jim Reeder, Drive-Thru Accessories, Expert Insights

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Is your drive-thru in need of new equipment and/or updated graphics? Or are you unsure? Jim Reeder, National Sales Manager at The Howard Company, talks through some situations that may call for a drive-thru refresh. Play the video below to find out!

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Laura Paff: Planning For A Drive-Thru

January 13, 2021 / by Laura Paff posted in Drive-Thru, Menu Boards, Laura Paff, Drive-Thru Accessories, Expert Insights

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Are you looking to add a drive-thru in the near future? If so, now is the time to start planning for it! Laura Paff, Inside Sales Manager: North America East at The Howard Company, encourages any businesses who know they will want to add a drive-thru to begin planning for it as soon as possible. In the video below, Laura talks through what you can do now so your drive-thru can be installed in the time frame you are hoping to start using it.

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