The Howard Company's Blog

Is your brand ready to add a drive-thru to your locations(s)? There are numerous solutions and accessories to consider, but getting started with drive-thru essentials is also a great option!

The top three components of any drive-thru are highlighted in the video below.

The Howard Company did a social media survey that asked the question, 'Before entering a restaurant's drive-thru, how often do you know your exact order?' The answer options were 'Always, Sometimes, Rarely, and Never.' With 51 total participants, 37 individuals (73%) voted 'Sometimes, Rarely, or Never,' and only 14 individuals (27%) voted 'Always.'

Along with drive-thru systems and curbside pickup solutions, a business's outdoor space has many different branding opportunities. From the moment a guest notices your location(s) driving down the street, to their entrance into the parking lot, until the time they leave, there are multiple ways to communicate with your customers through building signs, drive-thru signs, and curbside pickup signs!

Rod Clouser, National Sales Manager at The Howard Company, shares his expert advice on how to better utilize outdoor space with exterior signs. Check it out!

Is your drive-thru in need of new equipment and/or updated graphics? Or are you unsure? Jim Reeder, National Sales Manager at The Howard Company, talks through some situations that may call for a drive-thru refresh. Play the video below to find out!

Doug Watson, President and CEO of The Howard Company, discusses "Drive-Thru 2020+".