Howard Company Blog

Rod Clouser: Better Utilizing Outdoor Space with Exterior Signs

January 28, 2021 / by Rod Clouser

Along with drive-thru systems and curbside pickup solutions, a business's outdoor space has many different branding opportunities. From the moment a guest notices your location(s) driving down the street, to their entrance into the parking lot, until the time they leave, there are multiple ways to communicate with your customers through signage.

Rod Clouser, National Sales Manager at The Howard Company, shares his expert advice on how to better utilize outdoor space with exterior signs. Check it out!

Rod Clouser - Better Utilizing Outdoor Space with Exterior Signs

As Rod explained, there are countless branding opportunities with exterior signs. Whether it is showcasing your logo, directions on where to go, or a message highlighting specials and limited time offers, turn your outdoor setting into an experience for your guests! 

Explore each of the exterior sign solutions mentioned in the video:

Discover drive-thru solutions:

Take your signage to the next level and reach out to the branding experts at The Howard Company! Each solution is custom made with your brand in mind. Our design team will work with you to get a full understanding of your brand image and the customer experience you are hoping to achieve.

If you have any questions for Rod Clouser or insights of your own regarding exterior signage, feel free to leave a comment in the section below.

Request an Exterior Sign Quote

Topics: Drive-Thru, Menu Boards, Rod Clouser, Drive-Thru Accessories, Curbside Pickup, Expert Insights

Rod Clouser

Written by Rod Clouser

Rod Clouser, National Sales Manager at The Howard Company