Imagine the typical drive-thru restaurant layout - a box on a busy street, perhaps on a corner, an entry and exit driveway, a marked out drive-thru lane wrapping around the building, with the menu board towards the back and the payment and pick-up windows on the side. Next, imagine the typical drive-thru restaurant type - a QSR or a coffee shop. Now imagine that these descriptions do not fit your business. Drive-thrus are popping up in more and more places, in what a few years ago would have been considered very unconventional. Here are some examples:
Gary Kurtz, Vice President of Sales and Marketing, talks about drive-thru and branding solutions available to convenience stores and ways to keep customers engaged.
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Convenience is in your name, so it is not surprising that you would be thinking about adding the convenience of a drive-thru.
With digital menu board displays expanding to both indoor and drive-thru applications, convenience stores now have great flexibility to promote their expanding food service options in their C-stores. The ability to schedule a changing menu display that features breakfast, lunch and food-to-go dinner meals throughout the day is a solution sure to make store managers smile.
Are you a convenience store looking to generate higher profitability of in-store products and services? With this in mind, are you contemplating adding food service to your operations? You may be asking how to manage promoting and selling a changing array of food offerings during different times of the day. This means many operators are not sure what menu board equipment might best fit their store needs. As you look to add kitchen equipment and hot or cold food service, examining menu board options should be a big consideration included in the discussion with your store planners.
