Do you have multiple drive-thru lanes? Does each lane have at least one digital screen?
The Howard Company has many innovative solutions and a customer favorite is our outdoor digital menu board. It is named the ‘Flex,’ as it allows businesses to be flexible with their content in the drive-thru. While onsite, printed graphics and digital menu boards can easily be switched out in a short amount of time. The best part is that the drive-thru can remain open during installation!
In January of 2021, a few team members from The Howard Company (Grant Gustke: Regional Vice President, Jean Jones: Marketing Director, and Rob Vaccarella: Installation and Product Support Specialist) visited The Human Bean in Woodland Park, Colorado, to make this change on one of our three-door Drive-Thru Flex Digital Menu Boards. Watch the time-lapse of the transition below:
Imagine businesses combining their kiosk content, mobile content, and website content all into one software. Interacting with guests would seem much more simple.
Well, it is possible and it is a reality!
The Howard Company is now offering branded omnichannel ecosystems. Jean Jones, Marketing Director at The Howard Company, lists out some of the top benefits of omnichannel solutions.
The term 'omnichannel' is becoming widely used across many markets, including the restaurant industry. For restaurants, an omnichannel solution involves combining mobile apps, kiosk apps, and website apps into one software. It is organized and it allows for more efficient communication with guests.
Whether you operate a business that is fully utilizing omnichannel capabilities or hearing about it for the first time, it is important to understand how a branded omnichannel ecosystem can enhance customer experience and take a brand to the next level. In the 'Integrated Restaurant Ecosystems as an Engine to Accelerate Sales Growth' webinar below, The Howard Company and MENU Technologies AG talk about some of these advantages.
Jim Reeder, National Sales Manager, explains the importance of using commercial-grade digital displays over residential televisions for your business.
