Imagine having the opportunity to upsell or cross-sell to each customer that enters the drive-thru. By showcasing limited-time offers, high-margin menu items, personalized recommendations, and other attention-drawing details on drive-thru digital menu boards, restaurants can enhance guest experience and increase sales. Managers don't have to worry about reminding drive-thru order takers to upsell consistently, and operators will be excited about the additional revenue.
In 'Increasing Drive-Thru Sales with Digital Menu Boards,' Matthew Johnson, Inside Sales Manager: North America West, highlights specific digital menu board strategies that have lead to positive outcomes. View the video here: