The Howard Company's Blog

The Art of Attraction

January 15, 2025 / by Natalie Deda posted in Digital, Drive-Thru, Indoor Menu Boards, Restaurants, Expert Insights, Graphics Rollouts

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The Howard Company’s December 11th live event, titled “Menu Board Design - The Art of Attraction,” was a resounding success! Attendees from across industries joined us virtually to explore actionable insights on creating impactful menu boards. If you missed it, don’t worry — we’ve got you covered with the event recording above.

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The Importance of Same Sized Graphics Across Each Location

November 21, 2024 / by Jean Jones posted in Digital, Drive-Thru, Menu Boards

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When Digital Menu Boards Go Dark: Understanding and Addressing Outages

November 13, 2024 / by Paul Schwantes posted in Digital

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Digital menu boards have revolutionized how restaurants display their offerings, providing dynamic and eye-catching presentations. However, like any technology, they can sometimes experience downtime. This article explores the reasons behind digital menu board outages and provides practical solutions for when they occur.

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Guide To A/B Testing With Digital Displays

February 1, 2023 / by Brian Ward posted in Digital, Drive-Thru, Convenience Stores, Restaurants, Menu Boards

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Do you have multiple drive-thru lanes? Does each lane have at least one digital screen?

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Grant Gustke: Static to Digital on the Drive-Thru Flex Menu Board

April 29, 2021 / by Grant Gustke posted in Digital, Drive-Thru, Menu Boards, Hybrid, Static, Installation, Jean Jones

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The Howard Company has many innovative solutions and a customer favorite is our outdoor digital menu board. It is named the ‘Flex,’ as it allows businesses to be flexible with their content in the drive-thru. While onsite, printed graphics and digital menu boards can easily be switched out in a short amount of time. The best part is that the drive-thru can remain open during installation!

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