The Howard Company's Blog

Jean Jones

Jean Jones started in restaurant marketing in 1996 when she and her husband operated two fine dining restaurants in Wisconsin. After a detour into marketing for a real estate development firm, she returns to the restaurant industry with The Howard Company.
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Recent Posts

Drive-Thru Equipment Explained in Fewer Than 140 Characters

May 14, 2019 / by Jean Jones posted in Drive-Thru, Drive-Thru Accessories

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You are wisely considering adding a drive-thru to your business. Considering the increasing demand for convenience, this is necessary for certain types of businesses. We understand that sometimes we use language that may not be quite as clear to our customers as we think. Hopefully, this glossary resolves that. Here are terms you will likely hear as you research what you need for your new drive-thru.

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Drive-Thru Accessories You Shouldn’t Do Without

October 9, 2018 / by Jean Jones posted in Drive-Thru

1 Comment

Standing out from the crowded restaurant field often boils down to the smallest of details, not just about the food you offer, but also the customer experience.

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Menu Board Redesign: Call in the Professionals!

September 12, 2018 / by Jean Jones posted in Menu Boards

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Whether you are a big chain restaurant operation or a small multi-store group, you surround yourself with resources and people you can count on to give you honest input on how to make your business a success. You value their professional opinions and hope their expertise fills in the holes in your experience. Here’s the question: do you have someone in your resource group who can offer expert experience in the menu board and point-of-purchase business?

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What Convenience Stores Should Know When Looking to Add a Drive-Thru

September 4, 2018 / by Jean Jones posted in Drive-Thru, Convenience Stores

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Convenience is in your name, so it is not surprising that you would be thinking about adding the convenience of a drive-thru.

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What Sign Companies Need to Know about Drive-Thrus

July 23, 2018 / by Jean Jones posted in Drive-Thru

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Anatomy of a Drive Thru

“To know what you know and what you do not know, that is true knowledge.” - Confucius

You have been approached by a potential customer who needs to build or refurbish a drive-thru.

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