The Howard Company's Blog

Hospitality can be defined two ways (dictionary.com): 

1. the friendly reception and treatment of guests or strangers.

2. the quality or disposition of receiving and treating guests and strangers in a warm, friendly, generous way.

Doug Watson, President and CEO of The Howard Company shares his thoughts about the unprecedented situation the restaurant industry is experiencing with the Covid-19 pandemic.

Gary Kurtz, Vice President of Sales and Marketing, shares some observations about business improvement.

Gary Kurtz, Vice President of Sales and Marketing, talks about scaling your drive-thru and the importance of maintaining brand consistency across each location. Set your business up for success and consider these tips!

Grant Gustke, Regional Vice President, talks about drive-thru placement and explains the concept of stacking. Getting as many cars through the line quickly is essential to success, so proper design is critical.

Rod Clouser, National Sales Manager, talks about the advantages of Hybrid menu boards for both indoor and drive-thru. Hybrid menu boards allow you to combine digital and static displays in the same unit.