The Howard Company's Blog

Integrated Restaurant Ecosystems as an Engine to Accelerate Sales Growth Webinar

February 19, 2021 / by Jean Jones posted in Digital, Restaurants, Rod Clouser, Expert Insights, Jean Jones, Webinar

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The term 'omnichannel' is becoming widely used across many markets, including the restaurant industry. For restaurants, an omnichannel solution involves combining mobile apps, kiosk apps, and website apps into one software. It is organized and it allows for more efficient communication with guests.

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Webcast: Emerging Stronger

May 7, 2020 / by Jean Jones posted in Drive-Thru, Restaurants, Gary Kurtz, Curbside Pickup, Expert Insights

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We recently hosted a webcast during which we spoke with industry leaders about their operations during the COVID-19 pandemic. Dana Abood from Rego Restaurant Group (Quiznos), Sean Sylvester from Black Gold Group (multiple concepts) and Scott Redler from Freddy's Frozen Custard & Steakburgers. Interestingly, their ideas are absolutely applicable for any business climate.

The webcast was moderated by Tim Hagen from Progress Coaching, and hosted by Gary Kurtz, our Vice President of Sales and Marketing. 

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The Four “T”s of Digital Restaurant Menu Boards

December 3, 2019 / by Jean Jones posted in Digital, Restaurants

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As consumers, we see digital menu displays everywhere. It is all restaurant chains talk about – getting their franchisees into the digital menu board game. Local restaurants are dipping their toes into digital displays too. Menu board companies all seem to have their version of digital boards in their product lines. But once a user has installed their board, what happens then? Let's examine the four "T"s you should think about once you have invested in updating your restaurant with your new digital menu board.

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6 Questions Multi-Unit Restaurants Should Ask About Adding Drive-Thrus

September 5, 2019 / by Jean Jones posted in Drive-Thru, Restaurants

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You have decided to invest in installing drive-thru systems for your restaurants. Great! Having a drive-thru has many benefits. 

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A Case for Digital Signage

June 12, 2019 / by Jean Jones posted in Digital, Indoor Menu Boards, Restaurants

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Something that we see all too often at The Howard Company is restaurants using digital signage to display static images. Imagine going out to eat and the digital menu board displays the exact same products, prices, and images day after day and week after week, without moving or changing. This, to put it bluntly, is a tremendous waste.

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